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Center for Continuing and Professional Education at Georgetown University

Managing a Franchise Business

Course Description:
It takes a strong concept, high quality marketing and many other elements to build a successful franchise company. A franchise business has many unique and diverse needs that must be effectively addressed through a dedicated management system. This session will cover the following key related areas:

  • Real Estate & Lease Issues: Richard Sharoff, CEO, FranPoint Partners
  • Marketing & Promotion: Bob Fiddler, President, The Fiddler Group
  • Franchise Relations: Jan Gilbert, Haynes & Boone LLP Operations
  • Training & Systems: Randy Watts, VP of Operations, Nathan’s Famous
  • Site Selection & Strategic Growth Planning: Dr. R. Sukumar, CEO, Optimal Strategix
  • Strategic Franchise Planning: Carl Zwisler, Gray Plant & Mooty

Note
: Not all speakers confirmed for the upcoming session.

XCPD-462-01
Managing a Franchise Business

Spring 2010

Location:
Clarendon
229

Tuition: $1250.00


Date and Class Meeting Times:

Class Meets:
Thu & Fri 9:00 AM - 5:00 PM
Sat 8:00 AM - 3:00 PM

Continuing Education Units:
2.10 CEUs

Faculty:
Benjamin Litalien

Please Note:
This course is required for the Certificate in Franchise Management.

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Events & Highlights
Project Management Certificate Information Session
Tuesday, December 8, 2009 @ 6:30 p.m.
Center for Continuing and Professional Education (CCPE)
3101 Wilson Blvd., Suite 200
Arlington,VA 22201
Financial Planning Certificate Information Session
Wednesday, December 9, 2009 @ 6:30 p.m.
Center for Continuing and Professional Education (CCPE)
3101 Wilson Blvd., Suite 200
Arlington,VA 22201
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Center for Continuing and Professional Education
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Arlington, VA 22201
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