Degrees and Programs About SCS Academic Affairs
My SCS Non-Credit Cart
Center for Continuing and Professional Education at Georgetown University

Marketing Decision-Making from a Legal and Ethical Perspective

Course Description:
This course teaches marketing professionals how to analyze and manage legal and ethical issues they may face while working for corporate, government, or non-profit organizations.  Topics covered include:

  • Understanding important federal laws and regulations related to marketing including privacy laws, truth in advertising, copyright and intellectual property, etc.
  • Reviewing and critiquing contracts related to marketing such as contracts related to hiring ad agencies, public relations firm, and other vendors.
  • Confronting ethical issues faced by marketers such as advertising to children, price discrimination, advertising in developing countries, etc.


Emphasis is placed on acquiring knowledge and skills to become a more effective decision-maker as a marketing professional.


XCPD-529-01
Marketing Decision-Making from a Legal and Ethical Perspective
Spring 2010

Location:
Clarendon
238

Tuition: $850.00


Date and Class Meeting Times:

Class Meets:
Tue 6:00 PM - 9:00 PM

Continuing Education Units:
1.60 CEUs

Faculty:
Hubert Kelley

Please Note:
This is an elective course for the Certificate in Marketing.

Department Home Page
About The Program
Schedule
Offerings
Faculty
Resources and Policies
Admissions and Tuition
Request More Information
Contact Us
Apply Now
Events & Highlights
Project Management Certificate Information Session
Tuesday, December 8, 2009 @ 6:30 p.m.
Center for Continuing and Professional Education (CCPE)
3101 Wilson Blvd., Suite 200
Arlington,VA 22201
Financial Planning Certificate Information Session
Wednesday, December 9, 2009 @ 6:30 p.m.
Center for Continuing and Professional Education (CCPE)
3101 Wilson Blvd., Suite 200
Arlington,VA 22201
Blackboard Access for Students
Current CCPE students can access Blackboard from the link below.
Georgetown Preparedness:
H1N1 Flu
If you don't know your GUID, please call 202.687.7714 for assistance.
NetID Password Reset
Forgot your NetID password? Please note: If you don't know your GUID, please call 202.687.7714.
Georgetown School of Continuing Studies to serve as educational provider for Parenting magazine’s newly launched Mom Congress on Education and Learning
MORE NEWS
Georgetown University
School of Continuing Studies
Box 571006
Washington, DC 20057
(202) 687-8700
Georgetown University
Center for Continuing and Professional Education
3101 Wilson Boulevard, Suite 200
Arlington, VA 22201
(202) 687-7000