Georgetown University School of Continuing Studies

Master of Professional Studies in Public Relations and Corporate Communications

Communications Challenges in a Changing World

This course will provide students with a thorough understanding of the top emerging challenges that are redefining the communications function, and what it takes to succeed.  Among the challenges we will tackle: global communications and individual country differences; the decline of traditional media; the death of "command and control" communications; the collapse of institutional credibility; transparency and the "paparazzi" effect on privacy, disclosure.   Study of real-time examples and case studies will be supplemented by group presentation exercises focused on strategic thinking and creativity.

Master of Professional Studies in Public Relations and Corporate Communications News and Highlights