Georgetown SCS News & Events

Integrated Marketing Communications Sample Class


12 Mar 5-7pm

We invite you to participate in a sample class for the Master's in Integrated Marketing Communications program at the SCS Downtown campus. You’ll have the opportunity to get an inside look at the program by exploring an in-depth topic.

Class: Conversations in Ethics
Instructor: Senny Boone
Description: IMC requires practitioners to consider the consumer’s wants and needs as the guiding force for planning—a tool which could be easily be abused. This class explores students' own values and code of ethics in a discussion about the best (and most ethical) practices in marketing.

Event Agenda:

  • Registration begins at 5:00 p.m.
  • Class runs from 5:20–6:20 p.m.
  • Reception begins at 6:20 p.m.

Senny Boone
Senny Boone
Faculty
 
Event Registration
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Georgetown University SCS

640 Massachusetts Ave NW
Washington, District of Columbia 20001

Add to Calendar 2018-03-12 17:00 2018-03-12 19:00 America/New_York Integrated Marketing Communications Sample Class We invite you to participate in a sample class for the Master's in Integrated Marketing Communications program at the SCS Downtown campus. You’ll have the opportunity to get an inside look at the program by exploring an in-depth topic. Class: Conversations in Ethics Instructor: Senny Boone Description: IMC requires practitioners to consider the consumer’s wants and needs as the guiding force for planning—a tool which could be easily be abused. This class explores students' own values and code of ethics in a discussion about the best (and most ethical) practices in marketing. Event Agenda: Registration begins at 5:00 p.m. Class runs from 5:20–6:20 p.m. Reception begins at 6:20 p.m. Senny Boone Faculty   Georgetown University SCS , 640 Massachusetts Ave NW Washington, District of Columbia, United States 20001 MM/DD/YYYY