« Faculty

Michael Altman

Michael Altman brings to Georgetown a strong domestic and international reputation for advising public and private sector organizations on strategies for using the power of design to create positive economic development, community growth, and social change.

Photo of Michael Altman

His clients value his entrepreneurial spirit, finely honed strategic instincts, great listening skills and good sense of how to harness breakthrough thinking to create, deliver and capture value. Michael uses his destination development and place branding experience combined with a highly collaborative facilitation style to challenge and inspire designers, planners, architects and others towards innovative design, branding and marketing of public space, structures, and cities.

Michael is currently adjunct professor at Georgetown SCS and teaches Strategy & Design Thinking, Global Service and Customer Experience, Luxury & Lifestyle Brands and Consumer Research & Insights. He previously served for seven years as adjunct professor at George Washington University in the Master's of Tourism Administration Program where he taught courses in Applied Strategic Planning and Destination Marketing and consulted in their International Institute for Tourism Studies. He is also a co-founder of the branding, design and communications firm Trialogue Studio and previously served as Chief Marketing officer at the Smithsonian Institution and Head of Communications and Marketing at IMAX Corporation. Learn more about Michael's work at trialoguestudio.com. Follow him on Twitter @michaelaltman.