Curriculum

Note: the Certificate in Marketing will no longer be offered beginning Spring 2019. Please consider taking our Certificate in Digital Marketing instead. 


If you have no experience or academic training in marketing, you are strongly encouraged to take Principles of Marketing as your first course. You must successfully complete the four required courses and two electives for a total of 10.80 Continuing Education Units (CEUs), which is equivalent to 108.0 contact hours. All six courses must be completed within a two-year period.


Course Schedule

Course Name Semester and Section
Required Courses  Spring 2019
Integrated Marketing Capstone
Not currently scheduled
Elective Courses  Spring 2019
Principles of Marketing
Not currently scheduled
Section 01Status: Open
Fri 6:30 PM - 9:30 PM
Mar 8 to Mar 15, 2019
640 Mass Ave.

Sat 9:00 AM - 4:00 PM
Mar 9 to Mar 16, 2019
640 Mass Ave.

Elective Spring 2019
Customer Strategy and Business Development
Not currently scheduled
Section 01Status: Open
Fri 6:30 PM - 9:30 PM
Feb 22 to Mar 1, 2019
640 Mass Ave.

Sat 9:00 AM - 4:00 PM
Feb 23 to Mar 2, 2019
640 Mass Ave.

Elective Spring 2019
Social, Mobile and Search Marketing
Not currently scheduled
Section 01Status: Open
Fri 6:30 PM - 9:30 PM
Apr 5 to Apr 12, 2019
640 Mass Ave.

Sat 9:00 AM - 4:00 PM
Apr 6 to Apr 13, 2019
640 Mass Ave.

Elective Spring 2019
Communication in Organizations
Not currently scheduled
Section 01Status: Open
Fri 6:30 PM - 9:30 PM
Feb 22 to Mar 1, 2019
640 Mass Ave.

Sat 9:00 AM - 4:00 PM
Feb 23 to Mar 2, 2019
640 Mass Ave.

Elective Spring 2019
Business Statistics
Not currently scheduled
Section 01Status: Open
Fri 6:30 PM - 9:30 PM
Feb 22 to Mar 1, 2019
640 Mass Ave.

Sat 9:00 AM - 4:00 PM
Feb 23 to Mar 2, 2019
640 Mass Ave.

Elective Spring 2019
International Marketing Management
Not currently scheduled