Bob Conrad helps civilian and federal government clients develop strategic communications planning and provides oversight, analysis and support.
He has more than 15 years of agency experience working in New York, Boston and Washington, D.C.
Bob has led multiple internal communications campaigns with the General Services Administration, Department of Justice, and the Department of Transportation. In these campaigns, Bob helped create internal communications vehicles to help educate and update internal audiences on various organizational programs. Additionally, he also helped create internal communications offices and infrastructure to support these programs.
For Ketchum, Bob leads and supports media relations programs for varied clients who include USA Maritime, Cessna, MasterCard, FedEx, Universal Health Services, The Cleveland Clinic, BlueCross BlueShield, Express Scripts, MedAssets, WellPoint, Astra Zeneca, IBM Health, The American Athletic Conference, and the U.S. Department of Health and Human Services.
Bob has placed stories with The Wall Street Journal, Bloomberg BusinessWeek, USA Today, The Washington Post, The New York Times, New York Post, New York Daily News, Newsday, Boston Globe, Boston Herald, Associated Press, Bloomberg, Dow Jones, CNN Money, National Public Radio, CBS Evening News, CNBC, CNN, NBC’s Today Show, Politico, The Hill, CQ/Roll Call, The Pink Sheet, Kaiser Health News, Modern Healthcare, ESPN, CBS Sportsline, as well as regional network affiliates in New York, Boston, Washington, San Francisco and San Diego.
Bob graduated from Georgetown University in Washington D.C. with a degree in government/ international relations. He also has an MBA in marketing from Northeastern University in Boston.