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Master of Professional Studies in Public Relations and Corporate Communications

SEO/Search Engine Strategy

Course Description:

Google's first page of results is the new New York Times front page. Learn strategies and tactics to help your company, content or clients rank highly in major search engines. Learn an in-depth approach on how people look for information online--the exact words and phrases that are most often used. Search engine optimization (SEO) enables companies to improve their online visibility and ultimately increase traffic driven from major search engines by implementing best practices, which will be thoroughly covered in the course.

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Events & Highlights
Can Garrett Graff Put His Stamp on Washingtonian?
Washington Post announces Master of Professional Studies in PR/CC degree program faculty member, Garrett Graff, as the new editor at Washingtonian.
Georgetown Preparedness:
H1N1 Flu
National Recognition
The MPS program in Public Relations and Corporate Communications was named a finalist for PRWeek's Education Program of the Year award
The School of Continuing Studies is Pleased to Work with the U.S. Department of Veterans Affairs to Accept the Government’s New "Yellow Ribbon" Benefit
Renters Get Help With Housing From MPS PR/CC Student
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Georgetown University
School of Continuing Studies
Box 571006
Washington, DC 20057
(202) 687-8700
Georgetown University
Center for Continuing and Professional Education
3101 Wilson Boulevard, Suite 200
Arlington, VA 22201
(202) 687-7000