Adjunct Lecturer-SCS MPS Integrated Marketing Communications

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Franklin Parrish is the Senior Director of Brand, Marketing, and Creative Services for Kaiser Permanente’s Mid-Atlantic region.

Bio and Featured Works

In this role, he is the strategic and functional lead for advertising, marketing, and creative content supporting $6B in annual revenue.

Franklin’s career spans over twenty years in creative and marketing for financial services and health care on the client side, with considerable agency experience for a variety of categories such as government, small business, and manufacturing.

In addition to his professional experience, Franklin has taught marketing and content courses, first at Wilmington University in Delaware, and currently at Georgetown University in Washington, DC

About Franklin Parrish

Expertise

Advertising & Integrated Marketing Communications
Audience Segmentation
Content Marketing
Digital Marketing
Email Marketing
Marketing Strategy