Master's in Sports Industry Management
James Lynn

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James Lynn

Jimmy Lynn, a veteran of more than 30 years in the Sports and Entertainment sectors, is one of the pioneers of the Digital Sports space and is regarded as one of the leading relationship brokers and connectors in the sports industry. He is a co-founder and Vice-President of Kiswe Mobile, a interactive mobile video start-up focused on bringing a rich viewing experience for live media content such as sports and entertainment events to mobile devices.

 

Previously, Lynn was the managing partner of JLynn Associates, a global strategic advisory firm focused on sports-related digital media, marketing, and retail for a diverse set of clients including teams, athletes, leagues and associations, media outlets and other businesses.

 

Prior to founding JLynn Associates in 2009, Lynn served as Vice-President, Strategic Development and Partnerships at AOL, where he and his team were responsible for the strategic development and account management of AOL Sports’ strategic partnerships and organizations including the NFL, NBA, NASCAR, MLB, WNBA, NHL, PGA Tour, ABC Sports, CBS Sports, HBO Sports, Sports Illustrated, Turner Sports, NFL Players Association, WWF, The Sporting News, STATS, SportsTicker, etc. During his 14-year career at AOL, he was instrumental in developing AOL Sports into one of the leading global sports destination internet sites.

 

Lynn also served as a Vice-President, Diversity Partnerships and Strategic Relationships for AOL's Office of Diversity and Inclusion. In this role, he managed AOL's employee affinity networks and partnerships with community service organizations.

 

Lynn also was a member of the Time Warner Sports Forum, which included executives from Sports Illustrated, HBO Sports, Turner Sports, AOL Sports, Time Warner Cable, Time 4 Media and Warner Brothers Licensing. The group focused on cross-company sports initiatives for Time Warner.

 

Previously, Lynn was the Advertising Manager for Home Team Sports, the CBS-owned regional sports network serving the Mid-Atlantic Region (TV partner of the Baltimore Orioles, Washington Wizards and Washington Capitals) and the Promotion Manager for WLTT-FM, the CBS-owned and operated station in Washington, D.C. 

 

Lynn has been actively involved in philanthropy and community service over the past 17 years. 

Lynn was one of the 2006 recipients of Time Warner’s most prestigious public-service prize, the “Andrew Heiskell Community Service” award. This award is given to employees who exhibit outstanding leadership and accomplishment in voluntary public service, human rights and/or equal opportunity efforts. Lynn also was recognized in 2008 by Greater DC Cares as one of Washington DC's top 10 rising leaders in philanthropy; as one of City Year's "Idealists of the Year"; and by Year Up as an "Urban Empowerment" award winner.  In 2010, he received an award from Washington, DC Mayor Fenty for outstanding community service.  In 2019, Lynn received the American University Alumni Recognition Award for “those who inspire the world around them for service to the community.”

 

Lynn is the Board Chair, National Fitness Foundation, and a past board member, Washington Nationals Youth Baseball Academy.

 

Lynn is an adjunct faculty member at Georgetown University’s McDonough School of Business and also with the Sports Industry Management program in the School of Continuing Studies. He is a Senior Advisor in MSB Office of Executive Education. Lynn received the "SCS Dean's Outstanding Service" award in 2010 and the “SCS Faculty Service” award in 2014.  He has a B.A. in Public Communication and an M.B.A. in Marketing from American University.