Master's in Sports Industry Management

On-Campus Course Schedule for Spring 2022

06 Jun 12-1pm ET
Master's in Sports Industry Management Webinar  
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MPSM-500-01

Applied Ethics in Sports

Note: This course meets in person at the day and time listed. This course is a core requirement of the degree and requires a grade of "B" or better for successful completion.

  • Course #: MPSM-500-01
  • CRN: 28393
  • Instructors: Pete Bockelman , Briggs, J.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Thu 8:00 PM - 10:30 PM

MPSM-845-01

Brazil Global Sporting Immersion

Global Sporting Events such as the Olympics, the World Cup, the Super Bowl, and other annual championships, etc., have the ability to bring not only revenue to a country, state, region or city but can define a community’s image to the world. This interdisciplinary course will focus on the business of putting on a global sporting event from the bidding process to the economic development and political implications involved with the building of facilities, security, sponsorships to game day execution and fan engagement. The connection between the development of the economy of a country and sports is becoming stronger. This course will look at the many parts that make up a country’s path to hosting a global sporting event, how trends are changing in choosing host cities, how sustainability is a dominant factor, and how profit is one, but not the only, measurement of success.

Note: This course meets in person at the day and time listed.

  • Course #: MPSM-845-01
  • CRN: 33850
  • Instructors: Conway, M. , Lynn, J.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Wed 5:20 PM - 7:50 PM

MPSM-900-01

Capstone

This course provides an opportunity for students to apply what they have learned in the program by producing one substantial piece of work under the tutelage of an industry sponsor and the program faculty. The subject will be appropriate to the student's chosen interest. Students will have the opportunity to present their work for the purpose of review by and advice from industry professionals. Each student will be assisted in devising a strategy to support the topic of interest, consistent with the course goals, by semester's end. Assignments and materials will also include a focus on preparing the students for their sports business careers after completion and successful graduation from the program.

Note: This course meets in person at the day and time listed. This course is a core requirement of the degree and requires a grade of "B" or better for successful completion. This course should only be completed in your final semester of study.

  • Course #: MPSM-900-01
  • CRN: 21065
  • Instructors: Farina, L. , Bobby Goldwater
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Mon 5:20 PM - 7:50 PM

MPSM-900-02

Capstone

This course provides an opportunity for students to apply what they have learned in the program by producing one substantial piece of work under the tutelage of an industry sponsor and the program faculty. The subject will be appropriate to the student's chosen interest. Students will have the opportunity to present their work for the purpose of review by and advice from industry professionals. Each student will be assisted in devising a strategy to support the topic of interest, consistent with the course goals, by semester's end. Assignments and materials will also include a focus on preparing the students for their sports business careers after completion and successful graduation from the program.

Note: This course meets in person at the day and time listed. This course is a core requirement of the degree and requires a grade of "B" or better for successful completion. This course should only be completed in your final semester of study.

  • Course #: MPSM-900-02
  • CRN: 21064
  • Instructors: Pete Bockelman , Davis, M.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Mon 5:20 PM - 7:50 PM

MPSM-900-03

Capstone

Note: This course meets synchronously through Zoom at the day and time listed. This course is a core requirement of the degree and requires a grade of "B" or better for successful completion. This course should only be completed in your final semester of study.

  • Course #: MPSM-900-03
  • CRN: 41377
  • Instructors: Gibbs, E. , Nichols, A.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Mon 5:20 PM - 7:50 PM

MPSM-520-01

Social Responsibility and Diversity in Sports

This course examines the issues of social responsibility in the modern, global sports world. Through readings, discussion, and role-playing, this course explores the stereotypes, misconceptions, and social elements of a changing sports landscape.

Note: This course meets synchronously through Zoom at the day and time listed.

  • Course #: MPSM-520-01
  • CRN: 16404
  • Instructors: Brown, T. , Dave Tyahla
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Mon 8:00 PM - 10:30 PM

MPSM-520-02

Social Responsibility and Diversity in Sports

This course examines the issues of social responsibility in the modern, global sports world. Through readings, discussion, and role-playing, this course explores the stereotypes, misconceptions, and social elements of a changing sports landscape.

Note: This course meets in person at the day and time listed.

  • Course #: MPSM-520-02
  • CRN: 16405
  • Instructors: Davis, M. , Holland, J.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Mon 8:00 PM - 10:30 PM

MPSM-700-01

Sports Business and Finance

Note: This course meets synchronously through Zoom at the day and time listed.

  • Course #: MPSM-700-01
  • CRN: 36493
  • Instructors: Gibson, D. , Jim Layton
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Tue 8:00 PM - 10:30 PM

MPSM-610-01

Sports Communications and Public Relations

This course examines the role of public relations, mass media and social media in sports communications. Students will focus on understanding the operation of sports media and communications at all levels of sports (amateur, collegiate, professional), the role of sports in American society and how publicists, agents and sports marketers perform their jobs. The goal of this course is to provide the students with a conceptual, strategic, and technical understanding of the operation and business of sports communications at all levels of sports. Students will learn to analyze and apply the concepts and practices of sports communications through class lectures, writing assignments, guest speakers and a final project.

Note: This course meets in person at the day and time listed.

  • Course #: MPSM-610-01
  • CRN: 36492
  • Instructors: Francis, C. , Steve Winter
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Tue 5:20 PM - 7:50 PM

MPSM-730-01

Sports Economics, Global Brand Management and Under Armour

Sports Economics and Global Brand Management This course starts by reviewing core economic concepts including Opportunity Costs, Absolute and Comparative Advantage, Supply and Demand Model, Price Ceilings, and Market Structures. These core concepts are then related to the unique environment of sports. The course addresses sports economic behavior related to Leagues, Maximizing Profits, Tax and Profit Planning, Accounting, Monopolies, Barriers to Entry, Monopsony, Baseball’s Antitrust exemption, and competitive balance. The course also reviews other unique sports economic behavior including Public Finance, Labor Economics and the Not-for-Profit Sector. Branding, as a tool to increase economic value, is linked to sports unique environment and the related economic behavior.

Note: This course meets synchronously through Zoom at the day and time listed.

  • Course #: MPSM-730-01
  • CRN: 18900
  • Instructors: Grierson, A. , Jim Layton
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Wed 8:00 PM - 10:30 PM

MPSM-842-01

Sports Entrep. in Globl Mktplc

Note: This course meets synchronously through Zoom at the day and time listed.

  • Course #: MPSM-842-01
  • CRN: 42674
  • Instructors: Eyl, D. , Sclafani, S.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Thu 8:00 PM - 10:30 PM

MPSM-510-01

Sports Leadership and Management

Note: This course meets in person at the day and time listed.

  • Course #: MPSM-510-01
  • CRN: 28394
  • Instructors: Conway, M. , Bobby Goldwater
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Wed 8:00 PM - 10:30 PM

MPSM-720-01

Sports Event Planning and Facility Management

Note: This course meets in person at the day and time listed.

  • Course #: MPSM-720-01
  • CRN: 16409
  • Instructors: Bobby Goldwater , Seckler, K.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Tue 5:20 PM - 7:50 PM

MPSM-720-02

Sports Event Planning and Facility Management

This course provides students with an understanding of the requirements and complexities involved in planning and managing major sports events and venues in relation to their social, cultural and global environment. Featured topics include the analysis of goals and resources, the development of the revenue streams, design and coordination, scheduling and operations, staff management and the implementation of action plans.

Note: This course meets synchronously through Zoom at the day and time listed.

  • Course #: MPSM-720-02
  • CRN: 16841
  • Instructors: Goldman, M. , Poppe, J.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Tue 5:20 PM - 7:50 PM

MPSM-630-01

Sports Digital Media and Consumer Engagement

This course will focus on the principles behind the emergence and consumption of digital and social media. Students will gain an understanding of the consumer needs that have determined the success of digital media, its differentiation and integration with traditional marketing channels and how sports teams, brands and properties have adapted to utilize within their own marketing strategies. The course will further cover the evolution of sports content from wired to mobile consumption and how that has changed the dynamics of the metrics that determine winners and losers.

Note: This course meets synchronously through Zoom at the day and time listed.

  • Course #: MPSM-630-01
  • CRN: 16408
  • Instructors: Kehl, K. , Kirschner, P.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Thu 5:20 PM - 7:50 PM

MPSM-620-01

Sales Promotion, Licensing and Sponsorship Development in Sports

Note: This course meets in person at the day and time listed.

  • Course #: MPSM-620-01
  • CRN: 18899
  • Instructors: Steve Goodman , Scully, K.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Thu 5:20 PM - 7:50 PM

MPSM-600-01

Sports Marketing Strategy

An examination of marketing issues specific to the sports industry based on the application of basic marketing principles to a range of sports organizations. This course will analyze the field of sports and lifestyle marketing with the practices, applications and strategy of mainstream marketing. Course content will focus on a framework which, when applied, will leverage sport to connect brands and consumers in measurable ways.

Note: This course meets synchronously through Zoom at the day and time listed.

  • Course #: MPSM-600-01
  • CRN: 36491
  • Instructors: Shah, S. , Wedl, B.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Mon 8:00 PM - 10:30 PM

MPSM-600-02

Sports Marketing Strategy

Note: This course meets in person at the day and time listed.

  • Course #: MPSM-600-02
  • CRN: 40852
  • Instructors: Schreck, L. , Scully, K.
  • Dates: Jan 12 – May 14, 2022
  • Class Meetings:
    • Mon 8:00 PM - 10:30 PM