Master's in Sports Industry Management
Career Outlook

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20 Oct 12-1pm ET
Sports Industry Management—Virtual Sample Class  
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Train for Sports Leadership at Georgetown

Today’s sports industry is rapidly evolving due to advancements in technology and increasing globalization. This transformation is driving demand for skilled professionals who are prepared to navigate emerging technologies, address new challenges, and shape the future of the field. 

Georgetown University’s Master of Professional Studies in Sports Industry Management prepares students to fill the need for well-rounded leaders in this growing market. Featuring a curriculum grounded in real-world application, the program offers access to industry-standard tools, experienced faculty, and hands-on learning opportunities through externships and workshops.  

With multiple course formats and start dates, the program is designed for professionals seeking to build a competitive edge while developing practical skills—and an expanded professional network—through real-world experience. Graduates are well-positioned for careers in various sectors across this multi-faceted industry, including college athletics, professional sports, sports and entertainment organizations, players associations, and more.

Sports Management Job Outlook and Salaries

Employment of entertainment and sports occupations is projected to grow at a faster-than-average rate through 2033, with 108,900 new openings expected each year.1 After earning your Master's in Sports Industry Management from Georgetown University, you'll possess a 360-degree perspective of the modern-day sports industry and in-demand skills to position yourself as a top candidate for leadership roles. Here is a snapshot of potential job titles and salaries:

Director of Corporate Partnerships
$84,714 per year2

Seek new corporate partners and develop business plans to increase revenue. Work to grow the reach and impact of your organization through stronger partnerships.

Sports Marketing Manager
$104,740 per year3

Plan marketing policies and programs for sports teams, products, or facilities and determine the demand for new and existing products, events, and services.

Sales Manager
$138,060 per year4

Analyze sales statistics to learn about customer preferences for sports products, events, and services, and determine their profitability. Make plans for special pricing, acquire new customers, assign sales territories, and set sales quotas.

Athletic Director
$71,200 per year5

Coordinate athletic activities, maintain a budget, plan special events, and oversee staff at a school, university, or other organization.

Graduates will be qualified for many other jobs in sports management within professional leagues and franchises, collegiate athletics, venue and event management, and sports agencies, as well as nonprofit and government organizations.

Explore even more Careers in Sports Industry Management.

Get Connected

Our online students receive the same support that on-campus students experience. When you enroll at Georgetown SCS, you will gain access to our network of faculty and advisors, as well as exclusive events. You are welcome to visit Georgetown SCS's downtown D.C. campus and participate in speaker panels, networking opportunities, professional development workshops, and social activities.

In addition, you can take advantage of our many options for career support. As a Georgetown student or graduate, you have access to the following:

  • Our internship and jobs database
  • Resume and cover letter writing assistance
  • Interview resources and preparation
  • Extensive alumni networking opportunities

Ignite your sports management career and expand your professional network. Call us toll-free at (855) 725-7622 if you have any questions about earning your online sports management degree from Georgetown University School of Continuing Studies.

Mean salary for athlete agents and managers $ 116,410 Average salary for athlete coaches and scouts $ 78,250 U.S. average salary for  advertising and promotions managers working in the spectator sports industry $ 87,526 In a recent report, Deloitte predicted the following top three sports trends for 2017: As consumers shift from cable to digital media, expect an evolution of sports media Data and analytics will increasingly shape the business side of the sports industry Teams will look to innovate game day by optimizing the fan experience beyond the stadium walls 1 2 3 Sports Marketing Manager Marketing Manager Sport Information Director Human Resources Manager Director of Marketing Director of Human Resources Director of Sales Event Manager Sport Information Manager Sales Manager Top job titles within the sports management industry:
171% Growth in Sports & Fitness Administration/Management Master’s Degree Conferrals Over 8 Years 500 2006–07 200 7 – 08 200 8– 09 200 9 – 10 201 0 – 11 201 1 – 12 2 0 1 2 – 13 2 01 3 – 14 2 01 4 – 1 5 1,000 1,500 2,000 2,500 3,000 3,500 4,000 1,349 1,685 2,118 2,626 3,013 3,055 3,482 3,655 1,497

Sources: U.S. Bureau of Labor Statistics, Lightcast, National Center for Education Statistics

Sources

  1. U.S. Bureau of Labor Statistics. Occupational Outlook Handbook, Entertainment and Sports Occupations. Retrieved July 23, 2021, from https://www.bls.gov/ooh/entertainment-and-sports/home.htm
  2. Payscale. Average Director of Corporate Partnerships Salary. Retrieved July 23, 2021, from https://www.payscale.com/research/US/Job=Director_of_Corporate_Partnerships/Salary
  3. U.S. Bureau of Labor Statistics. Occupational Outlook Handbook, Advertising, Promotions and Marketing Managers. Retrieved July 23, 2021, from https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm
  4. U.S. Bureau of Labor Statistics. Occupational Outlook Handbook, Sales Managers. Retrieved July 23, 2021, from https://www.bls.gov/ooh/management/sales-managers.htm
  5. Payscale. Average Athletic Director Salary. Retrieved July 23, 2021, from https://www.payscale.com/research/US/Job=Athletic_Director/Salary
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