Mission & Learning Goals

Mission Statement

The Georgetown University Master of Professional Studies in Design Management & Communications program prepares practitioners to harness the power of design and creativity as well as leadership and management skills to innovatively solve business and societal challenges. Students will learn the full scope of the design process—including ideation, development, marketing, and technology—and pair that with frameworks for leadership and thinking that will bring about inventive, successful results. 

Learning Goals

  • Upon successfully completing the MPS in Design Management & Communications, you’ll be able to:
  • Create ethical solutions to address complex communication and management challenges in the visual communication field, including visual design, marketing, advertising, and other creative processes
  • Elevate the value of design by motivating, inspiring, and influencing creative teams
  • Communicate with clients and executives, maximize available resources, and manage the creative team’s performance to meet business objectives
  • Assess and synthesize available information, strategy, and practices to create innovative solutions to business issues and visual communication challenges
  • Collect, research, interpret, evaluate, use, and create images and visual content
  • Synthesize design intelligences to sustain creative advantages and outcomes