Certificate in Social Media Management

Curriculum & Schedule

11 Nov 12-1pm ET
Digital Marketing Strategy Bootcamp Webinar  

Professional development and certificate classes will be offered in two formats: Live Online and Online. Live Online classes are taught in real-time by Georgetown instructors using Zoom video conferencing. Online classes are taught using Canvas, our learning management system, and can be completed at your own pace. Both formats are designed to provide our professional learners with a high-quality, engaging educational experience. For more information on which format is best for you, please contact Program Support at pdcprograms@georgetown.edu.

You must successfully complete six required courses for a total of 4.80 Continuing Education Units (CEUs), which is equivalent to 48.0 contact hours. All six courses must be completed within a two-year period.

Number Title CEUs
XCPD-760 Using Social Media Tools Effectively 0.7
XCPD-762 Writing for Social Media 0.7
XCPD-761 Social Media Strategies & Tactics 0.7
XCPD-765 Measuring & Calculating Return on Investment for Social Media 0.7
XCPD-763 Policies and Procedures to Manage Risk 0.7
XCPD-766 Capstone Course in Social Media 1.3

Course Schedule

Course Name Semester and Section
Required Courses  Fall 2022
Using Social Media Tools Effectively
 
Section 201Status: Open
Format: Live Online
9:00 AM - 5:00 PM Oct 17, 2022
Required Fall 2022
Writing for Social Media
 
Section 101Status: Open
Format: Online
Oct 3 to Oct 9, 2022
Section 201Status: Open
Format: Live Online
9:00 AM - 5:00 PM Oct 18, 2022
Required Fall 2022
Social Media Strategies & Tactics
 
Section 101Status: Open
Format: Online
Oct 10 to Oct 16, 2022
Section 201Status: Open
Format: Live Online
9:00 AM - 5:00 PM Oct 19, 2022
Required Fall 2022
Measuring & Calculating Return on Investment for Social Media
 
Section 101Status: Open
Format: Online
Oct 17 to Oct 23, 2022
Section 201Status: Open
Format: Live Online
9:00 AM - 5:00 PM Oct 20, 2022
Required Fall 2022
Policies and Procedures to Manage Risk
 
Section 101Status: Open
Format: Online
Oct 24 to Oct 30, 2022
Section 201Status: Open
Format: Live Online
9:00 AM - 5:00 PM Oct 21, 2022
Required Fall 2022
Capstone Course in Social Media
 
Section 101Status: Open
Format: Online
Nov 7 to Nov 20, 2022
Section 102Status: Open
Format: Online
Oct 24 to Nov 6, 2022