Certificate in Social Media Management

Certificate in Social Media Management

Online & Live Online Formats

Gain the skills needed to execute compelling social media campaigns, increase engagement, and create an authentic voice for your organization.

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22 Jun 11:30am-1pm ET
SCS Open House Lunch  

The Certificate in Social Media Management prepares you with the tools needed to plan, execute, and assess a comprehensive and effective social media campaign. Through a combination of case study analyses, lectures, projects, and simulations, you’ll master the art of crafting an authentic and effective voice for your organization and community.

Our faculty comprises seasoned industry experts and social media practitioners, who bring real-world experience and expertise directly into the classroom. By the end of the program, you’ll understand how to create a compelling social media presence that engages audiences and drives impact.

  • Ideal for

    Mid-level professionals

  • Duration

    2 weeks (intensive) up to 2 years

  • Tuition


  • Format

    Live or On-Demand Online

  • Enrollment

    Varies by format

  • Semester of Entry

    Open enrollment year-round

What Is Live Online Learning?

Georgetown faculty deliver exceptional educational experiences based on a human-centered approach that integrates the needs of professional learners and the possibilities of technology. Live online classes are kept small to support interactive engaged learning and collaboration.

Upon successful completion of the certificate, you’ll be able to:

  • Navigate leading social media platforms
  • Develop comprehensive social media strategies
  • Implement social media campaigns
  • Build cross-platform communication plans
  • Create compelling content for social media channels
  • Measure and calculate ROI for social media efforts
  • Mitigate risk on Social Media as a manager or as a team member