Social Media Management

Certificate in Social Media Management

Online & Flex Learning Formats

Gain the skills needed to execute compelling social media campaigns, increase engagement, and create an authentic voice for your organization.

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29 Jul 12-1pm ET
Professional Certificates "Ask Us Anything" Virtual Panel  
19 Aug 12-1pm ET
Digital Marketing Strategy Bootcamp Webinar  

The Certificate in Social Media Management prepares you with the tools needed to plan, execute, and assess a comprehensive and effective social media campaign. Through a combination of case study analyses, lectures, projects, and simulations, you’ll master the art of crafting an authentic and effective voice for your organization and community.

Our faculty comprises seasoned industry experts and social media practitioners, who bring real-world experience and expertise directly into the classroom. By the end of the program, you’ll understand how to create a compelling social media presence that engages audiences and drives impact.

  • Ideal for

    Mid-level professionals

  • Duration

    2 weeks (intensive) to 2 years

  • Tuition

    $4,794

  • Format

    Flex Learning & Online

  • Enrollment

    Varies by format

  • Semester of Entry

    Open enrollment year-round

What is Flex Learning?

Flex Learning is our term for live, online instruction. Georgetown faculty deliver the same learning objectives as in-person courses, and we keep classes small to support interactive and engaged learning and collaboration.

Upon successful completion of the certificate, you’ll be able to:

  • Navigate leading social media platforms
  • Develop comprehensive social media strategies
  • Implement social media campaigns
  • Build cross-platform communication plans
  • Create compelling content for social media channels
  • Measure and calculate ROI for social media efforts