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Certificate in Franchise Management

Georgetown’s Certificate in Franchise Management is designed for all individuals seeking to learn about franchising, the franchise model, and the key tenets of business format franchising. Our program is structured to provide you with a broader knowledge of and improved competencies in the foundational components related to franchise management. Through a blend of online learning and on-site instruction, the program integrates case studies, interactive exercises, guest speakers, and group projects to foster new insights and strategies. By the end of the program, you’ll feel confident in your ability to approach, evaluate, and effectively respond to all aspects and challenges of managing in a franchise environment.

This section has testimonials from current students and alumni.

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  As a result of completing the Georgetown's Franchise Management certificate, I was able to apply the continuing education units I needed to get my Certified Franchise Executive (CFE) certification.”

  Crystal Lizama Franchise Management

Upon successful completion of the certificate, you will be able to:

• Differentiate franchise business models
• Determine critical success factors for managing a franchise
• Identify and leverage emerging trends in the franchise industry
• Analyze risk and reward to inform probability of success in franchising