Graduate Certificate in Competitive Business Intelligence

• Apply Now

In today’s information-driven world, data is everywhere. But now more than ever, how that data is used can mean the difference between failure and success.

In Georgetown’s Competitive Business Intelligence Graduate Certificate, you’ll learn how to transform data into actionable insights. You’ll master techniques for effectively gathering, analyzing, and applying information in order to support decision-making and increase competitiveness.

Grounded in a global perspective, our four-course certificate offers a specialized approach to competitive business intelligence. You’ll study market trends around the world, examining not only how they impact organizations, but also how they can be used to achieve competitive advantages on a global scale. Each course integrates case studies and real-world client work, providing valuable opportunities to gain hands-on experience as you progress through the program.

In the classroom, you’ll engage with a faculty of leading experts and practitioners, who will expose you to the latest technologies and best practices within the competitive intelligence space. You’ll leave the program with not only a specialized set of skills, but also a deeper understanding of key concepts such as benchmarking strategies, communication tactics, business intelligence, and big data analytics.

Ideal for working professionals, our program is designed to fit your schedule. We offer flexible options to take classes online, on campus, or through a combination of both—so you don’t have to interrupt your career to earn your certificate. Once you complete the 12 credits required to earn this certificate, you’ll have the opportunity to apply these credits toward the 33-credit Master's in Applied Intelligence or the 36-credit Master’s in Information Technology Management.

Upon successful completion of the certificate, you’ll be able to:

• Analyze competitive market strategies by applying advanced frameworks, data analytics, and intelligence methodologies to assess product, market, and industry trends.
• Apply artificial intelligence, data-driven decision-making, and digital transformation tools to enhance the collection, processing, and interpretation of competitive business intelligence.
• Incorporate cybersecurity and cyber threat intelligence into competitive assessments, recognizing the strategic significance of information security for organizational resilience and advantage.
• Synthesize intelligence outputs into strategic recommendations and communicate findings effectively to diverse stakeholders, including executives, customers, and professional networks.
• Ability to address the impact of disruptive technologies and global market shifts, aligning intelligence practices with organizational strategy and decision-making needs.

*Tuition rates for each term are published annually, typically in February. Total tuition listed here reflects Fall semester of entry.

---