Faculty

Message from the Faculty Director

Welcome to the master's in Integrated Marketing Communications program. We are a unique program, as we focus on applied learning. Our classes are taught by world-class faculty members that are leaders in the industry, ensuring that we are always bringing real-life experience and the latest thinking into the classroom. This also gives our students ideas that can be immediately incorporated in the workplace.

We are centered around learning the IMC basics of brand, consumer, and ethics to create the right foundation as a springboard to building effective and measurable IMC campaigns. Working closely with our sister programs in public relations and journalism, we have created a fast-moving, strategic, and creative program where you will learn everything you need to know to become a leader in IMC. You'll leave the program ready to take on the ever-evolving challenges and opportunities of multi-channel marketing communications.

With warm regards,

Wendy Zajack
Faculty Director and Assistant Professor of the Practice, Integrated Marketing Communications

Wendy
Zajack

With more than 20 years of experience in public relations, marketing, media relations and internal ...

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Michael
Altman

Michael Altman brings to Georgetown a strong domestic and international reputation for advising public and ...

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Sarita
Bhargava

Sarita Bhargava serves as the Senior Director of Integrated Marketing at The National 4-H Council. ...

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Clayton
Black

Clay Black is the Creative Director at Viasat where he oversees a multi-faceted in house ...

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Carol
Blymire

Once-youngest-ever White House political appointee. Fearless Tweeter. Really crappy telemarketer. I am the founder of ...

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Xenia
Boone

Ms. Boone serves as the Direct Marketing Association’s (DMA) in-house counsel for a range of ...

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Catherine
Copley

Cathy Copley is the founder and principal of Copley Communications, a marketing consultancy that specializes ...

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Robert
Fiddler

Since starting as a copywriter in 1979, Bob Fiddler has built a career in marketing ...

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Shannon
Finberg

Shannon Finberg is currently a Sr. Marketing Director at Fannie Mae. She oversees Affordable and ...

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Tim
Ito

Tim is currently a vice president at the Association for Talent Development, overseeing the content ...

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Lauren
Knapp

Lauren Knapp is a non-fiction storyteller who works across platforms to share true and compelling ...

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Andrea
Koslow

Andrea Koslow is a strategic communicator and prolific producer of award-winning broadcast, video, radio, print, ...

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