Faculty

Message from the Faculty Director

Welcome to the master's in Integrated Marketing Communications program. We are a unique program, as we focus on applied learning. Our classes are taught by world-class faculty members that are leaders in the industry, ensuring that we are always bringing real-life experience and the latest thinking into the classroom. This also gives our students ideas that can be immediately incorporated in the workplace.

We are centered around learning the IMC basics of brand, consumer, and ethics to create the right foundation as a springboard to building effective and measurable IMC campaigns. Working closely with our sister programs in public relations and journalism, we have created a fast-moving, strategic, and creative program where you will learn everything you need to know to become a leader in IMC. You'll leave the program ready to take on the ever-evolving challenges and opportunities of multi-channel marketing communications.

With warm regards,

Wendy Zajack
Faculty Director and Assistant Professor of the Practice, Integrated Marketing Communications

Wendy
Zajack

With more than 20 years of experience in public relations, marketing, media relations and internal ...

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Linda
Berkeley

Linda Berkeley is President and founder of LEB Enterprises, LLC, a management consulting firm specializing ...

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Sarita
Bhargava

Sarita Bhargava serves as the Vice President of Integrated Marketing at The National 4-H Council. ...

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Carol
Blymire

Once youngest-ever White House political appointee. Fearless Tweeter. Really crappy telemarketer. Carol is the CEO ...

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Xenia
Boone

Ms. Boone serves as the Direct Marketing Association’s (DMA) in-house counsel for a range of ...

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Susan
Borke

Susan Borke is an adjunct professor at SCS in the Integrated Marketing Communications program. She ...

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Catherine
Copley

Cathy Copley is the founder and principal of Copley Communications, a marketing consultancy that specializes ...

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Nicolas
Durand

Nicolas Durand is a digital entrepreneur, data scientist, and computer engineer. He led the Digital ...

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Kai
Fang

Kai FangExecutive Creative DirectorKai Fang is a creative leader with over two decades of agency ...

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Laura
Ferry

Laura Ferry is an accomplished social impact executive and entrepreneur with consistent record of success ...

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Robert
Fiddler

Since starting as a copywriter in 1979, Bob Fiddler has built a career in marketing ...

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Shannon
Finberg

Shannon Finberg is currently a Sr. Marketing Director at Fannie Mae. She oversees Affordable and ...

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