Master's in Integrated Marketing Communications

Faculty

20 Apr 6-7pm ET
Overcoming Vaccine Rollout Challenges  
21 Apr 12-1pm ET
Hoyas Ask Experts: Martin Haering  
13 May 5pm ET 0 days
Take Your Shot Showcase  

Message from the Faculty Director

Welcome to the master's in Integrated Marketing Communications program. We are a unique program, as we focus on applied learning. Our classes are taught by world-class faculty members that are leaders in the industry, ensuring that we are always bringing real-life experience and the latest thinking into the classroom. This also gives our students ideas that can be immediately incorporated in the workplace.

We are centered around learning the IMC basics of brand, consumer, and ethics to create the right foundation as a springboard to building effective and measurable IMC campaigns. Working closely with our sister programs in public relations and journalism, we have created a fast-moving, strategic, and creative program where you will learn everything you need to know to become a leader in IMC. You'll leave the program ready to take on the ever-evolving challenges and opportunities of multi-channel marketing communications.

With warm regards,

Wendy Zajack
Faculty Director and Assistant Professor of the Practice, Integrated Marketing Communications

Wendy
Zajack

With more than 20 years of experience in public relations, marketing, media relations and internal ...

More about Wendy Zajack»

Sarita
Bhargava

Sarita Bhargava serves as the Vice President of Integrated Marketing at The National 4-H Council. ...

More about Sarita Bhargava»

Catherine
Copley

Cathy Copley is the founder and principal of Copley Communications, a marketing consultancy that specializes ...

More about Catherine Copley»

Nicolas
Durand

Nicolas Durand is a digital entrepreneur, data scientist, and computer engineer. He led the Digital ...

More about Nicolas Durand»

Kai
Fang

Kai FangExecutive Creative DirectorKai Fang is a creative leader with over two decades of agency ...

More about Kai Fang»

Laura
Ferry

Laura Ferry is an accomplished social impact executive and entrepreneur. She is the founder of ...

More about Laura Ferry»

Robert
Fiddler

Since starting as a copywriter in 1979, Bob Fiddler has built a career in marketing ...

More about Robert Fiddler»

Ashley
Forrester

Ashley A. Forrester has more than ten years of public relations and marketing experience demonstrating ...

More about Ashley Forrester»

Richie
Handloff

Rich is currently the Director of Consumer Marketing at The Washington Post. He is a ...

More about Richie Handloff»

Ginger
Hill

Ginger Hill is the founder of Contentuity360, a boutique content marketing firm that helps brands ...

More about Ginger Hill»

Brian
Kupersmit

Brian Kupersmit is the Owner of Collective Wisdom LLC, which delivers skilled facilitation to help ...

More about Brian Kupersmit»

Ani
Matson

Ani Matson is the Founder and President of Digital Marketing Strategies (DMS), an independent consultancy ...

More about Ani Matson»

More ›